Quality Dating Traffic

Have you ever thought about getting quality dating traffic for your dating sites? I suppose, you have.  Well, today I will write about the service, which can bring you more members and more income.
Actually, it doesn’t matter, how you promote your dating site. In general, we’re all click hunters. Every click, which leads to our site, can bring us potential conversions and income. I’m not talking about the quality of your landing page or your dating site (It is important of course). I’m talking about clicks quality.

At this point, I would define three types of clicks.

Make Money With Dating Site

OK, In previous post we’ve talked about Dating Traffic Monetization. I’ve written about basic principles of dating traffic monetization. It’s time to dig a bit deeper and to monetize your dating site.
Well, let’s assume you’ve created dating site and it is completely free. What’s your benefit? I will offer you some ways to get income from Free Dating Site.
These ways are not so original, but they really make sense if your dating site is free and you would love to get a few bucks before the weekend.
So,let’s start make dating money.

International Dating Directories. Worth to be listed!

OK Let’s take makes some basic steps for getting more targeted visitors to our dating sites. We will list our dating site in dating directories. Below you may find some tips on successful dating directory submissions.

I must say that huge amount of dating traffic comes through dating directories. There are many types of them. Top lists, international dating directories, with direct links and redirecting links, sorted and unsorted, free and paid and so on.

What could we do with them?

Hundreds of ways exist to get free site traffic. The most basic relationship they share is the importance of quality content. Content is king. Targeted dating traffic and original content of quality form the backbone of the following list.

1. Viral Marketing

Viral marketing is not unlike word-of-mouth promotion, buzz marketing. The big difference is a viral marketing message is spread through electronic channels of communication. A digital product or service is made freely available to people who are encouraged to voluntarily spread the marketing message, which can lead to exponential growth in brand awareness. The classic example is hotmail.com who used To get your FREE email account go to www.hotmail.com in the signatures of all their free email accounts.

Oodles of dating traffic can be gained from viral marketing. You can be certain I will devote many future articles to the subject. What you need is a product or service related to dating that you make freely available, is easy to acquire and spread and, for the purposes of this article, free for you to create. You could write a dating e-book or report in pdf format, make a short YouTube movie, create a WordPress Widget or theme, design website templates, write articles and submit them to directories like ezinearticles.com. Give away something valuable and they will come.

2. Blogging

We all know blogs can generate monster traffic. Here is a quick checklist of helpful tips to feed the monster:

* Give away valuable information
* Submit to blog directories, search engines, top lists
* Link exchanges
* Use headings and sub-headings based on keyword phrases you can realistically target
* Be mindful of good keyword density
* Network with relevant blogs via comments, trackback, email and messengers
* Write quality text and do it often (3 to 6 times daily)
* Ping a good selection of ping services
* Participate in discussions on other blogs as well as your own
* Comment (do not spam) on related blogs
* Use a signature and participate in forums without being spammy
* Add a signature to your email
* Ensure your blog is optimized for search engines (permalinks are a must and here is a useful plugin : All In One SEO)
* Make use of polls, discussions, and other interactive elements to encourage stickiness
* Write articles and submit them to directories
* Post snippets of your blog posts on forums and link to your main article (if they should want to know more)
* Readers love lists, like 5 Ways To Get Free Dating Traffic!
* Encourage bloggers in complimentary niches to engage in group writing
* Use social bookmarking plugins, like Gregarious
* Allow you personality to shine throw, giving content an original feel
* Link to your other blog posts for search engines and making readers remain longer

3. Google Images

Vast numbers of people search google images which delivers relevant results. You can easily optimize your sites to deliver targeted dating traffic. I’ll cover a few techniques that will get your dating-related images ranked highly on google images.

Name your images according to keywords you want to target (and make use of hyphens). Likewise, use descriptive text for your alt tags, and keyword-dense text around the images themselves with matching keywords in titles. So if you want to target senior dating, you might use senior-dating.jpg and “Senior Dating” in the alt tag, with the title “Amazing Tips On How To Master Senior Dating“, and a high density of related keywords in surrounding text. A final tip, and believe me this subject deserves an article itself, is to target less popular keywords; it is relatively simple to get ranked on the first page in this way.

4. Yahoo Answers

I do not advocate spamming, nor will it do you any good on Yahoo Answers (or anywhere). Create a profile, include your site, and participate in the community. Search for questions related to your specific niche and answer them in an informative manner. Spam or duplicate posts are deleted and ignored. Truly helpful posts get high exposure and garner fantastic targeted traffic.

Become known for being an authority in your niche. 30 minutes a day spent answering relevant questions will generate a steady traffic-stream in the long term.

5. Article Marketing

An article on getting free dating traffic would be incomplete without mentioning article marketing; perhaps the most popular technique for stable, targeted traffic in the long run. Most marketers who try this for the first time will give up after the first couple of weeks. It is important you keep at it. This is a long term technique that can generate mass amounts of visitors to your sites.

The first thing to do is research your keywords. Try to target less-popular keywords. Find out what people are searching for and target phrases that will enable you to place well for longer in the search engines.

Use the keyword you want to target in your title and make it compelling. It takes the average person 5 to 10 seconds to scan a page of organic search engine results. Imagine your article being on that page. You want it to stand out, to scream, to leap up and down and grab the reader by the collar and roar, PICK ME, PICK ME, PICK ME NOW DAMMIT!

The last tip I will give here is to ensure your content presells whatever dating-niche you’re promoting. Sounds ludicrously obvious but you’d be shocked at how many article writers forget the actual reason for writing in the first place. When the reader gets to the last sentence, he had damn well better be chomping at the bit to click your signature link and buy whatever it is you’re selling.

Consistently writing quality content will get you traffic from your articles in organic search engine results, inbound links, and potentially traffic from sites who choose to publish your articles.

Getting free dating traffic to your sites is a long-term strategy with limitless potential. Paid advertising should naturally form part of your overall marketing strategy and can be financed by your free traffic techniques.

Promote Dating is aimed at making money as a dating affiliate. Now you might be thinking I’ve strayed off-topic here, but actually I’ve chosen to write about a business model which has the potential to earn you the most as a dating affiliate.

What I’ll be talking about is the free dating site model used on sites like PlentyOfFish.com and Craigslist.org. Markus Frind (PlentyOfFish.com) earns $10,000 a day in google adsense revenue and craiglist.org is currently ranked #45 in Alexa. Clearly, these type of sites are popular.

I call this approach the bare bones dating site model. The idea could not be more simple. Attract masses of people by giving them a basic free dating experience and monetize by offering them a more advanced experience with your affiliate sponsors.

Market Research

The key to market research here is identifying a market demand that we can potentially satisfy and dominate.

To satisfy demand and become a market-leader in the dating industry we can make use of the niche dating model and unique selling propositions (USPs).

The hardest demand to satisfy is the general dating market, obviously. Here we compete against the likes of plentyoffish.com. I say the hardest because I believe any dating market can be dominated by a newcomer. Internet history is replete with Goliaths being toppled by Davids. But the safest approach is to tackle a less saturated market.

Survey Dating Markets

New markets appear with regularity in the online dating industry. They’re borne from numerous sources : cultural and technological developments, being the two primary ones.

Technology gives us advanced mobile telephony which gives birth to mobile dating. The popularity of emos in the youth culture give rise to, you guessed it, emo dating.

Our task is first to know which dating sites exist and then to identify potential gaps in the market.

A good way to identify market opportunities is to look at the searches people make and the products they buy. Use overture’s keyword tool and Google’s Adword tool. Take a look at youtube.com/tags and head over to amazon.com and ebay.com.

Now investigate all your possibilities with some simple searches on google and using the above tools. Have the gaps been filled? Have they been filled well? If so, can you do it better?

The Local Dating Market

An alternative to satisfying a global market with either a niche dating site or a particularly cool selling proposition (like a unique platform) is to think closer to home.

This is often the easiest way to enter the dating industry and you can, yes I’m going to say it, compete with the likes of plentyoffish.com and friendfinder.com

Look at it this way. Let’s say you’re a single woman and you want a date with a nice guy who lives in your state of Idaho. Better yet, you’d like to find a dude in your own town of Wallace, Idaho. Which site do you use? Friend Finder or the thriving local community site of Idaho Dating?

The good thing about setting up a local free dating site is you have less competition, you can create a site covering all niches and you can easily advertise offline. I could go on, but you get the picture.

A Dating Domain

You’ve identified a gap in the dating market and you think you can enter and dominate.

What you now need is a good domain. I’d go with a relevant keyword domain. DeafDating, HerpesDating, DisabledDating, IdahoDating and so on. If dating (the most popular keyword of our niche) is unavailable, you can try alternative prefixes or sufixes : singles, personals, match, matches, hookups, love, encounters, soul mates, friends, contacts.

I would not go with something cute or make up a name. One benefit of choosing a less saturated market is you have more choices when it comes to domain naming. Domain names do have an impact on search engine ranking so attempt to snap up the most relevant search term for your gap, before considering alternatives.

The Dating Script

You have three general choices when it comes to choosing the platform for your free dating site:

1. A custom script.
2. An existing script.
3. A modified existing script.

Paying for a custom script is beyond even the most healthy budgets. Not only do you have the expense of paying for the creation of a platform from the ground up, but you have the associated costs of ongoing upgrades. So most of us will need to look at less costly alternatives.

Now the problem with buying an existing script is you’re not giving the end-user anything new, so paying for modifications is a good idea. I’m going to suggest this as being your best choice.

If you’re on a tight budget, an existing script is fine really, just not ideal.

So what dating scripts do we have available? This is where I could list for you a dozen free and paid scripts. Instead I’m going to save you and I some time. The truth is none of them are any good. They’re either full of security exploits or encoded.

What you need is a reliable platform. I’m going to suggest vbulletin as that platform. Here’s why:

- VB is secure, well-coded and will be here in 100 years time.

- Anyone can setup vb as a dating script.

- Skinning vb is cheap or, if you want to do it yourself, very easy.

- VB can handle oodles of traffic so you have room to grow.

- There are great add-ons for vb (like photopost) and numerous FREE modifications.

The last reason for me suggesting vb is related to the core of the bare bones free dating site model, so I want to briefly talk about it. Our overall aim is to attract people with something they’re accustomed to paying for by offering it free. The environment we create should be basic enough to encourage upsells to more feature-rich dating sites. Now this is why a simple forum is perfect for our business model. Boards are basic.

Filling Your Dating Database

The biggest hurdle when you first setup a dating site is dealing with the problem of having no members. Why should anyone make that first profile that gets your site off the ground if there are no profiles. A depressing paradox!

Most webmasters deal with this problem by creating fake profiles. They’ll buy a batch of amateur content, write some dating profiles, spin them a few hundred or thousand times and spend a week inputting them.

I’m not going to suggest you take this approach. Why? Well, it’s essentially dishonest and, you guessed it, there is a better approach.

You have a dating forum (if you chose the forum platform). You need to get people talking and posting dating profiles and ads. You have a couple of choices. You can pay for a service which specializes in forum posts or you can get your friends and family to do it.

The moment you have a little action on your forum, you can begin promotion and take it to the next level.

Dating Site Promotion

I wont go into too much detail here because it strays beyond the boundaries of the article. But here’s a list of ways to get dating traffic:

- Google adwords
- Buying links
- Paying or Reviews
- Putting ads in local papers (in the case of free local dating sites)
- Article marketing
- Local radio
- Blog commenting
- Forum signatures
- Submitting to search engines and directories
- Groups (yahoo, google, msn)
- Blogging
- Viral marketing (giving away free reports or ebooks on ebay, for instance)
- E-books
- Place ads on classified sites
- Sign up to Stumbleupon
- Participate in Yahoo Answers
- Make t-shirts and business cards
- Tell all your friends and family
- Add signatures to your emails
- Read Promote Dating every day!!

Monetization Of Your Free Dating Site

The whole point in setting up a dating site is to make money. I know, I know – like, duh, Kris. But you’d be surprised at how many new dating sites fail and the main reason is they’re not geared at making money.

Here are some possible ways to monetize:

1. Click Bank

You have dozens of relevant digital products for the dating niche.

2. Dating Sponsors

Sponsors like Dating Gold, IwantU, Fling and FriendFinder can be used to entice your members from the bare bones dating site.

3. Google Adsense

As we know, plentyoffish.com generates $3,650,000 a year in adsense revenue.

Now here is a tip. Make your promotions blend into the site. This works much better than in-your-face advertising.

Will A New Dating Site Succeed?

I’ve spent the morning writing this article, so I hope so!

You’ve identified a gap in the market and filled it with an appropriate site that you will market furiously. What will determine your success is how many people want what you have to offer and how well you perform at getting them to use your site.

If demand is strong enough and you become a market-leader in this unsaturated niche, logic dictates that you should succeed. Your outgoings are small (only hosting), upgrades to your site’s platform are free, and you’ve become dominant in a growing niche with a free product.

So if you approach setting up your dating site in the way explained here, you should – fingers and toes crossed – succeed . . . and someday buy Kristian a couple of beers!

Social networking sites are here to stay – they’re popular online destinations for teenage and adult Internet users alike. Here’s a quick look at the percentages of teens and adults online who visit social networks, and how those numbers are expected to grow over the next three years:1
Today   2011
Adult Internet users     37%     50%
Teen Internet users     70%     84%

To help you take advantage of this growing trend, here are tips on reaching your potential customers through social networking sites:
Get to know your audience

There are a couple important things to know about how people interact with social networks.

1. They share information about themselves including age, gender, and activities. Knowing this information about your potential customers can help you target your ad message to the right demographic.

2. They stay longer on social networking sites than on most sites.2 Since people tend to spend more time on social networks, try creating a click-to-play video ad or gadget ad that will allow them to interact with your ad while staying on their favorite site.
Find your target audience

1. Use placement targeting to show your ads on specific social networking sites. You can also target individual sections of a social networking site that are especially relevant to your target audience, such as the Computers & Technology forum on MySpace or groups related to technology or electronics.

2. Some social network sites have demographic information about their users, and you can use Google’s demographic bidding feature to reach these audiences by age and gender. This can be used with a placement- or keyword-targeted campaign. See a list of sites that are currently available for demographic bidding.

1. BlogLot
2. BlogMarks
3. BlogPulse
4. BmAccess
5. Fark
6. CiteULike
7. clipclip
8. clipmarks
9. Complore
10. Connectedy
11. Connotea
12. de.lirio.us
13. del.icio.us
14. digg
15. diigo
16. fantacular
17. Feedmarker
18. Feed Me Links
19. Furl
20. Gibeo
21. GoKoDo
22. Google Notebook
23. IceRocket
24. Kaboodle
25. linkaGoGo
26. linkfilter.net
27. linkroll
28. Listible
29. Lookmarks
30. ma.gnolia
31. Netvouz
32. Newsvine
33. openBM
34. RawSugar
35. reddit
36. Rojo
37. Rollyo
38. Scuttle
39. Shadows
40. Simpy
41. Sitetagger
42. Smarking
43. Spurl
44. StumbleUpon
45. taghop
46. TailRank
47. Ticklr
48. unalog
49. Yahoo My Web 2.0
50. yoonoo

Autistic adult is an entrepreneur
Matthew Morreale, thought to be 1st local example of statewide trend, operates 1-man shredding business.

Matthew Morreale’s goals are simple. He wants to go to Disney theme parks in Paris, in Tokyo, in Orlando – so he works.

His mom hopes for more. She dreams of independence for her autistic son. She imagines that he someday will live in his own apartment, earning enough money to pay for it himself. She wouldn’t worry so much about dying someday if she knew Matthew could do all that.

As the autism boom ages its way through the education system, thousands of Orange County children with autism will soon enter adulthood. Matthew Morreale, 24, could help answer a question that vexes advocates, politicians and parents of autistic children: Can we help these adults be more than a tax burden?

Matthew is thought to be the first local example of a statewide trend. He runs a microenterprise, a small niche business that can be launched with minimal funding yet make a steady profit.

There are adults with developmental disabilities running mall kiosks and selling hand-made bags. They own floral businesses and they stage puppet shows for children’s parties.

Matthew runs the Matthew James Co., a shredding business that began this year with a single client but is already looking to hire additional employees. His brochure promises that he’ll “shred the competition.”

“Self-sufficiency and independence means not only lessening the impact on the budget, so they don’t have to rely on social supports,” said Dorsey Griffith, a spokeswoman for the state’s department of developmental services. “These people are good workers, and they’re happier when they’re working and they’re part of the community.”

The growing prevalence of autism in Orange County schools is striking. There are 156 students who are 17 and have autism – a 500 percent increase from just six year ago.

Go down the line a few grades and the numbers grow. There are 334 students who are 11 years old with autism. Among 5-year-olds, the number is 507.

When Matthew was diagnosed at age 5, he was one of only a few in Orange County, and his future looked bleak.

He threw tantrums to the point that his mother, Marthe Morreale, wouldn’t take him out in public. He couldn’t shower alone until well into his teen years.

“You just go down this dark road of, oh my gosh, there’s no future for this boy,” Marthe Morreale said. “At that age, you aren’t thinking future. It was hard thinking about 10 years’ time when you can’t get through the next 10 minutes.”

With the help of some patient and strong-willed aides, Matthew calmed down during his teenage years. After high school, his job coach, Cassandra Novak, helped him get a retail job at a clothing store.

He enjoyed it, but grew frustrated that he couldn’t get more hours. Novak, who is the microenterprise business development manager at Goodwill of Orange County, suggested he start his own business.

His first client was Atria Woodbridge, a senior living center in Irvine. Once a week he takes his shredder – about waist-high, and about 50 pounds – and shreds junk mail, old bills and business documents for residents and staff.

The center always has a cold Coke waiting for him. Residents sometimes come by to talk to him, though Matthew isn’t very verbal with strangers. His mom drives him there but is forbidden from his workplace. “He’s very independent,” she said.

“He’s the type of young man I’d like to have volunteer here, because he’s a good listener and he takes an interest in the conversations,” said Ladd Roberts, executive director of Atria Woodbridge.

In August, he’ll expand to serve the Regional Center of Orange County, which has also helped provide startup support for his business. He’ll shred thousands of pounds of center documents using Goodwill’s industrial-sized shredding machines.

“He’s for real, the real deal,” said Bill Bowman, chief executive officer of the center, a state-funded organization that provides services and support for people with developmental disabilities. “They meet our very high confidentiality requirements.”

His job coach was worried about the noise from the larger shredders. Like many people with autism, Matthew is sensitive to loud and unfamiliar noises, Novak said.

No problem, he told Novak. “When we’re making noise, we’re making money.”

Novak and Matthew are considering hiring other developmentally disabled adults to help. Novak says he could eventually make $3,000 a month.

That income is a big deal to people with developmental disabilities, said Joe Meadours, executive director of People First, an advocacy group run by developmentally disabled adults.

“People are getting sick of getting paid nothing,” he said. “How can we make a career earning 50 cents an hour?”

For Matthew, the money means fulfilling his own dreams of taking his family to Disney theme parks around the world. For now, he has to be content with his weekly visits to Disneyland on his days off.

“You know, if you think about it, that’s probably as legitimate a goal as you and I have in our lives,” Roberts said. “And he may come closer to realizing it before we do.”