How to start a blog off in style
Want to start a blog? Good for you, it’s a great way to speak your mind, contribute to the greater good, and possibly make a living with someday. After years of running over 50 blogs we have realized we could of done things a little easier and better from the start if we knew then [...]
Study Finds Social Media Near Top Of 2010 Media Buying Plans
57.7% of companies plan to incorporate social media in their plans for next year Social networks may still seem like an emerging medium, if an ad medium at all, on some parts of Madison Avenue, but a new report on the media buying plans of advertisers and agencies indicates that having a “presence on social [...]
Humana Takes Health to the Streets With B-cycle Bike Sharing
Grant Harrison, 45, created B-cycle — automated kiosks that let riders rent bikes at prices akin to mass transit — at Humana, in partnership with Crispin Porter + Bogusky and Trek. The national rollout will bring 50,000 bikes to a dozen U.S. cities in the next three years. “Health-insurance companies have to change. We can’t [...]
Hybrid Products
From the 1950s until the early 2000s, advertising and marketing followed along the path of the industrial revolution. Mass marketing followed mass production. Bigger supermarkets beat tiny markets. Chain restaurants replaced cafes. But the thing is, people’s tastes seem to be changing. We don’t enjoy the same beer anymore, an all-American Budweiser, like everyone else [...]
Cafe-Shaped Business Experiences
From the 1950s until the early 2000s, advertising and marketing followed along the path of the industrial revolution. Mass marketing followed mass production. Bigger supermarkets beat tiny markets. Chain restaurants replaced cafes. But the thing is, people’s tastes seem to be changing. We don’t enjoy the same beer anymore, an all-American Budweiser, like everyone else [...]
Opening a banking account in Costa Rica
With a handful of state-owned banks and around 19 private commercial banks, there is no lack of options if you’re looking to open an account in Costa Rica. All of these banks offer services to foreigners, whether residents, students or workers. The majority offer accounts in colones or dollars, and in some cases, euros. The [...]
How to Start a Non-Profit Organization
Starting your own nonprofit organization may be the perfect way to be your own boss without facing the trials and tribulations of a traditional for-profit company. The exact definition of “nonprofit” (also known as not-for-profit) is hazy at best because there are so many versions of nonprofit organizations. These groups can be educational, scientific, religious [...]
