brooke-mason

Brooke Mason; creative eye of the future & female powerhouse changing the marketing game.

The marketing and branding world moves at lightning speed. It takes a certain kind of modern savant to absorb the latest technology, social trends, and consumer imagination with a special kind of creativity. How does one drive attention to your...

/ August 8, 2019
pipeline

Best practices to manage your sales pipeline

When you want to generate more sales in your online business, you typically have two choices. Either find ways to drive more traffic to your website, or find ways to turn more of your existing traffic into customers. Sadly, a...

/ July 25, 2019
world map

Go Global: Top 9 Reasons for International Expansion

International expansions are the byproducts of globalization. Globalization although could be traced long back to the third millennium BC, began on a large-scale in the 1820s. Globalization is what caused the world to turn into a small village. Earlier before...

/ July 25, 2019
SEO

SEO vs. PPC: SEM Showdown

Among digital marketing folk, there is a perpetual disagreement over which is the most powerful method of search engine marketing. Some say you can’t beat a high ranking in the organic results, were as others prefer the data-driven control offered...

/ July 19, 2019